Loren Squires

How offline businesses can make use of email marketing.

There are many ways an offline business can make use of email marketing. Here are several. Newsletters A monthly email newsletter is a very good way to keep in contact with your clients, and to educate them about your different services. This is a g... Read >

What Is A Keyword - And Why Are They so Important?

Keyword research is the bedrock of internet marketing. But what exactly is a keyword -- and why are they so important? A keyword is the phrase that someone types into Google (or any search engine) when looking for information on a particular topic. ... Read >

Domain Name Selection - 8 Tips

Choosing a domain name is often overlooked as an important part of setting up your online business. Here are some tips that show you how important it is, and will help with the selection process. Several of these tips are to be used in conjunction with ... Read >

Web Hosting Explained for Newbies

Introduction Very basically, web hosting is renting space, and certain services, on a fairly powerful computer called a ‘server', or ‘web server', that is connected to the internet. You cannot have a website online without using some form of web h... Read >

Website Color Choices - Are You Communicating What You Think You Are?

The colors you choose for your website can have more influence that you realize on your website visitors. Of all the different forms of non-verbal communication, color is the quickest way to communicate a message, meaning, or feeling. So choosing your c... Read >

5 Common Mistakes That Diminish Your Website’s Effectiveness

#1 - Not saying what you're all about The first thing that anyone sees when visiting your website is of critical value. You have to sell your site in the first 7 seconds, without ‘selling' your site. By that I mean, make sure ... Read >

Can you really get more accomplished by multi-tasking?

Are you getting more accomplished when you multi-task? One might thinks so at first, but with more consideration it has been found that it isn't true, especially when dealing with electronic media. Those who constantly deal with multiple simultaneous ... Read >

Internet Marketing Membership Sites -- What You Need to Consider

Internet marketing membership sites can be a big help to you when beginning your internet marketing business. There are both advantages, and possible disadvantages to these membership sites that you should consider. Advantages All in one place Whe... Read >

Home Office Deductions -- 4 Simple Rules You Need to Know

The rules for determining whether or not the costs of a home office are deductible are really quite simple. Here we will cover the 4 tests you must pass to qualify for this deduction. You should always take as many deductions as possible when workin... Read >

The Self-Employment Tax for the Newly Self-Employed

The Self-Employment Tax for the Newly Self-Employed The Self-Employment tax isn't actually a new tax you have to pay once you start your own business, it's a continuation of the Social Security and Medicare taxes that you paid as an employee, but wit... Read >

Wordpress Tags -- What Beginners Need To Know.

Wordpress tags can be a very simple but effective way of making your blog posts more search engine friendly. You often reads about SEO, or searach engine optimization, and by using the Wordpress tags built in tool with your blog posts, you can make your ... Read >